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Local Business

Face-to-face interactions key to successful business networking

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In the world of corporate buzzwords, “business networking” is a phrase people hear quite a lot.

And there’s a good reason for that. Being successful in your business depends on how well you can market yourself and how well you can connect with the people who matter, according to business experts.

In a nutshell, by establishing relationships via networking, your business will stand out against the competition.

So how do you put it into practice? These days, there are plenty of options, including formal or informal gatherings, communication mediums such as phone and email, and face-to-face meetings.

Of those, data shows the latter tends to be the most favorable. According to a survey conducted by Forbes Insight, 84 percent of the respondents stated that they prefer face-to-face business networking events.

Why? Respondents said in-person business meetings build stronger and more meaningful relationships, allows them the ability to read facial expressions and body language, and offers the prospect of more social interactions and bonding.

Does the thought of face-to-face business networking cause you some trepidation? You can have more successful encounters by preparing for events in advance, arriving early, making sure business cards and pens are handy during the event, and making sure to follow up after.

Are you interested in finding more face-to-face networking opportunities? Joining the Oswego Area Chamber of Commerce, which boasts more than 500 members spanning 22 communities around the Oswego area, can be a great first step.

The organization’s mission is to promote the growth and prosperity of its members by connecting them to resources, relationships, and value-added benefits to foster a successful business community.

Getting involved in one of the Oswego Area Chamber of Commerce’s many committees, groups, events is a great way to meet more people and make more business connections.

Oswego Area Chamber of Commerce : 73 W Van Buren Street : Oswego, IL 60543 : 630.554.3505 http://www.oswegochamber.org/